Wondereight came up with an in-house competition that pushed us to pitch an idea for any kind of project we deemed important to implement in the near future.
For my team and I it was an easy answer, designing an app to encourage tourism in Saudi Arabia, but with a twist.
Since Arabs take pride in their land and whoever visits them gets the five star treatment, we thought why not give saudis an opportunity to become tour guides and show tourists what their country was all about through local eyes.